Ye has been known not only to create beautiful music but also to stir up some controversy. From snatching the mic from Taylor Swift to his “White Lives Matter” shirts, one thing about the Chicago native is that he’ll let everyone know where he stands (for better or for worse).
In recent years, he’s been more secretive and has taken time away from the public eye. Luckily, someone has been behind the camera for the past six years capturing what we haven’t seen.
Who is behind In Whose Name?
The details are being kept quieter than A$AP Rocky during an album rollout. However, Nico Ballesteros, who has been a videographer for Ye since 2018, will direct the film.
The production companies Goodfellas and Utopia will be introducing the film at the American Film Market next week and then a promo reel will be screened on November 7 to find a buyer.
Marie Zeniter, vice president of sales at Utopia, and Eva Diederix head of sales at Goodfellas, said the film will offer an uncensored view of Ye and that they believe “audiences globally deserve the chance to witness how one of the world’s most influential figures navigates the complexities and contradictions of celebrity.”
What’s the film talking about?
The official synopsis previews a deep dive into Ye’s life, stating, “With a billion-dollar budget and a commitment to truth, Ye, formerly known as Kanye West, invites 18-year-old Nicolas Ballesteros armed with an iPhone on a six-year journey revealing unfiltered aspects of celebrity life…”
The film will follow Ye’s rise to the billionaire status he officially reached in 2020 and the controversies that plagued his success, including his anti-Semitic comments, which led to Adidas cutting ties with him and, ultimately, losing his billionaire net worth and elite status.
The producers behind the film said that the film is committed to showing the truth “and the ‘provocative opinions, grand visions, and bold contrarianism’ that shaped Ye’s POV over the six year period.”
It seems that the documentary already has the Ye stamp of approval. In a screenshot shared by Ballesteros on Instagram on November 1, the rapper said that the doc “was very deep” and felt like “it was like being dead and looking back on my life.”
Fans are already lit about seeing their GOAT on the big screen and getting an inside look at what has been going on behind the scenes.
Let’s see if we will actually get BULLY before the documentary drops.
