Snoop Dogg has been dropping hits for decades, with his music available on platforms like YouTube and Spotify to set the vibe anywhere—for now. Despite boasting nearly 30 million monthly listeners on Spotify, the rap icon is making a major shift.
He’s teaming up with Tune.FM, a Web3 streaming platform powered by blockchain technology, to move his catalog—including material from his Death Row Records days—exclusively to their site.
Snoop wants more control
The announcement comes alongside his new single, “Spaceship Party,” released on February 28. This move follows Snoop’s criticism of Spotify’s payment structure just three months ago.
Speaking on the Business Untitled podcast last December, Snoop revealed he earned less than $45,000 despite accumulating over one billion streams on the platform.
“They just sent me some shit from Spotify where I got a billion streams. My publisher hit me. I said, ‘Break that down, how much money is that?’ That shit wasn’t even $45,000,” he said.
Tune.FM, however, offers a different approach. The platform provides instant per-second payouts and uses JAM—their official cryptocurrency built on the Hedera Hashgraph (HBAR) network—to ensure artists receive fair and timely compensation.
Spotify responded to Snoop’s claims in a statement to TMZ Hip Hop on February 27, pushing back on the payout figures.
“We can’t speak to endorsement deals for Web3 companies, but… $45K for a billion streams? It’s well documented that a billion streams on Spotify generates millions of dollars for rights holders. It’s unfortunate to hear that Spotify’s payments didn’t make it through to Snoop. Snoop’s a legend, and hopefully, now that he owns Death Row Records, he’s seeing more of that money.”
According to a spokesperson for Snoop, his music is still available on digital streaming platforms, but that won’t be the case for much longer.
Beyond just streaming, Snoop’s partnership with Tune.FM will include “fan experiences, VIP giveaways, exclusive events, and merchandise drops.” The rapper is making power moves—and this time, he’s making sure he gets the payout he deserves.
